Poor website performance impacts the usability of your site and online sales. Studies show that 40% of website visitors will abandon a website with page load speeds over 3 seconds. In addition, In Forrester's The State of Retailing Online 2013: Key Metrics and Initiatives, they provide metrics in how conversion rate is directly related to website performance. Their analysis shows it has a significant impact on any e-commerce website's total revenue potential.
At Kadro, we develop websites for optimal performance. We also help clients with an existing e-commerce website to identify website performance problem areas and how they can be addressed with the following two services detailed below:
We also provide an that is free to use to provide an analysis of three representative pages from your website: home page, category page, and product detail page. We've analyzed thousands of leading e-commerce websites and your results will be compared with our performance benchmarks.
Kadro's e-Commerce Performance Analysis Tool provides the following reports:
Maximizing though-put by minimizing data load.
Same great content, delivered optimally.
Reducing server load and client latency at the same time by combining server requests.
Forever caching of non-HTML content.
Organizing and loading content optimally for the browser.
Compare how you stack up with your peers.
For a more in-depth analysis of your e-commerce website implementation, platform, server-side infrastructure, and website content delivery, Kadro provides a complete e-Commerce Website Performance Consultation Service that includes the following tasks:
"We’ve done a lot together with Kadro in our day to day operations with eBay and they have been a key partner and at many times our lifeline." Tracy WakiDirector Marketplace, Target.com