Poor website performance impacts the usability of your site and online sales. Studies show that 40% of website visitors will abandon a website with page load speeds over 3 seconds. In addition, In Forrester's The State of Retailing Online 2013: Key Metrics and Initiatives, they provide metrics in how conversion rate is directly related to website performance. Their analysis shows it has a significant impact on any e-commerce website's total revenue potential.
At Kadro, we develop websites for optimal performance. We also help clients with an existing e-commerce website to identify website performance problem areas and how they can be addressed with the following two services detailed below:
We also provide an that is free to use to provide an analysis of three representative pages from your website: home page, category page, and product detail page. We've analyzed thousands of leading e-commerce websites and your results will be compared with our performance benchmarks.
Kadro's e-Commerce Performance Analysis Tool provides the following reports:
Maximizing though-put by minimizing data load.
Same great content, delivered optimally.
Reducing server load and client latency at the same time by combining server requests.
Forever caching of non-HTML content.
Organizing and loading content optimally for the browser.
Compare how you stack up with your peers.
For a more in-depth analysis of your e-commerce website implementation, platform, server-side infrastructure, and website content delivery, Kadro provides a complete e-Commerce Website Performance Consultation Service that includes the following tasks:
"After a referral from Jeffrey Gitomer, I decided to explore how Kadro could help improve my online business in Swim Lessons University. It had been doing mediocre at best since 1999, but I believed I had a product that could easily fill a void in my industry. The problem, I felt, was it just was getting its potential online prescence to finally take off.... That is all changing now thanks to Kadro. In 2010, Swim Lessons University created a partnership with Kadro which may just turn out to be one of the best decisions I've made in my online business career. The guidance I have received from Kadro to help grow my business has been invaluable, not to mention their fantastic customer support, technical support, and even individual guidance and one on one consultations from their CEO, Rick Johnson. Without saying, I recommend Kadro without reservation!" Jim ReiserFounder and President, Swim Lessons University