Delivering what customers want. It’s a top-of-mind concern for businesses of all types. But how do you know what customers want? How do you think your business is doing in delivering? A gap exists between how businesses perceive they are doing and how the customer sees it. To succeed, businesses need to find effective ways to close this gap in order to strengthen the brand/customer connection, improve retention, and increase brand loyalty.
Learn more by reading the informative article - Bridging The Gap Between Customer Expectations And Reality - from one of our technology partners, Annex Cloud.